Values need to be real

16 April 18


Most organisations now have values.

They put them on websites, marketing brochures and sometimes office walls. But to many employees they are meaningless.

They are words sent from the top to describe something different from their daily experience. Just look at the number of companies with diversity as a value then consider their gender pay gap and number of women and BAME people in senior positions.

They are also largely interchangeable. It is remarkable how similar company values are even in quite different organisations. For values to be meaningful they must describe the real work experience desired by employees. They should say something about the sort of company they want to work in and are treated.

They must link closely with their individual purpose in a way that complements intrinsic motivation.

If values don’t have that meaning, you may as well not bother having them.

WHAT PEOPLE ARE SAYING ABOUT US

As an experienced CEO and Director I know the importance of having a strong Board Chair to provide strategic leadership and direction.  Norman provides this leadership in abundance but also fully understands the need to give support and space to the management team for them to succeed.  He is prepared to make difficult decisions and will lead on resolving difficult issues when necessary.

Mike Stevens – Ex CEO, London Welsh Rugby Club